Welcome to SHETOPIA. An imagined place made by and for self-made women. In this female paradise the planet has reached full gender equality; both women and men working together for a better world where no one is short-changed, undercut or cut-off.

View the Shetopia's of 9 self-made women

Gina Ybarra

Retail Bargain Hunter

Gina believes that you only needs a bit of creativity to look fashionable and she’s built a dedicated fan base that aligns with her mentality. She was born in Mexico and is currently living in San Diego. There she began her website Hunt for Styles in May 2014 to highlight bargain finds a well as her own personal style.

In my Shetopia, style has no gender.

Claire Wasserman

Founder of Ladies Get Paid

Claire is the founder of Ladies Get Paid, an organization that helps women rise up in the workforce. Through education, community and activism, women are given the tools to help advocate for themselves. She’s also launched a civic engagement program where they train women to lead a workshop that helps other women become leaders.

In my Shetopia, equal pay is a reality not an aspiration.

Jaclyn Johnson

CEO of Create & Cultivate

Jaclyn is a blogger-turned CEO-turned conference creator-event planner extraordinaire. Having worked in the digital marketing space for 10 years, she launched her first company at the age of 23. In 2011, she introduced the online platform and offline conference series, Create & Cultivate, created specifically for female entrepreneurs.

In my Shetopia, women collaborate instead of compete.

Angela Benton

CEO of NewME Accelerator

Angela is a pioneer, a businesswoman, a cancer survivor, and a mother of three. She’s the author of Revival; a memoir on life and business lessons learned. She is a pioneer of diversity in the technology industry, founding NewME, the first accelerator for minorities which has helped entrepreneurs raise over $25 million dollars.

In my Shetopia, there is no glass ceiling.

Eniola Aluko

Footballer for Chelsea L.F.C.

Eniola is a Chelsea FC and England professional women’s footballer with a degree in law. She’s won both teams trophies and individual awards, winning the league and FA cup double in 2015 and then the highest goalscorer in 2016. Off the field, her legal career has led her to assist in negotiating contracts on behalf of other football stars.

In my Shetopia, girls and boys play together.

Sarah-Jane Adams

International Model

A gemologist and jeweler by trade, Sarah-Jane Adams was pushed into the limelight when her daughter uploaded a photo of her on social media, to show off her mom’s creative style. The photo went viral and spawned a successful modeling career. Today, Sarah offers an exciting alternative to society’s expectations of older women.

In my Shetopia, we freely express who we are.

Cynthia Andrew

Attorney/Lifestyle Blogger

An attorney by day and a lifestyle blogger by night, Cynthia loves to share travel and fashion with her followers. She also strives to inspire positivity and empower other young women to find their purpose and direction in life. Cynthia lives in New York City with her husband and swears the best food in the city can be found along the 7 train.

In my Shetopia, we can care equally about appearance and career.

Katie Sturino

Founder Of The12ishStyle

Katie Sturino is a size 12(ish) New Yorker who believes great style can look chic at any size. She started The12ishStyle to introduce girls like her who wear sizes 12-18 to fashion-forward brands across extended and plus sizes. She is passionate about body acceptance and brands that value quality.

In my Shetopia, women count their money not their calories.

Jessica Haggett

Founder of The Litas

Jessica started The Litas - an all female motorcycle group - in September of 2015, and since then, has grown it to the largest in the world, spanning across 18 countries and 138 cities. In addition to that, Jessica runs her own edgy, online clothing company called Hell Babes.

In my Shetopia, there’s just as many women on bikes as men.

Sally Hansen

Our founder, Sally Hansen, was a fearless beauty entrepreneur, innovator and style icon. In a time when women ran households not companies, Sally defied husbands, parents, and social norms, to create the life and the beauty she wanted for herself, by herself.

Read Sally's Story