About Us

Est. New York, 1957

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OVER 50 YEARS OF SELF-MADE BEAUTY

Sally Hansen Inc. is an American beauty brand, first founded in 1946 by Sally Hansen herself. Since then, the brand has become a household name, famous for its dedication to making innovatively-formulated, affordable beauty products for real women. Beauty that really works.

SO MUCH MORE THAN NAILS

Launched with just two nail products, including the iconic ‘Hard As Nails’, the award-winning brand now has over 300 shades, is distributed in over 55 countries worldwide, and is the number one nail brand in the U.S.A. amongst other countries. But Sally Hansen is so much more than just nails, with products spanning 5 beauty categories: nail colour, nail care, sunless tanning, hair removal, and beauty tools.

You can do something about anything. You can and must improve constantly.

Sally Hansen, Los Angeles Times, 1934

THE POWER OF SELF-MADE BEAUTY

We believe that beauty is better when you do it yourself. When you take beauty into your own hands. That feeling when you master every mani. Perfect every pedi. Care for every cuticle. Because we know that for women beauty is not a chore. We love it! We love every self-caring moment of it. Brows, sweat and tears. Entirely effortful. And always on. And that’s why Sally Hansen is here to give women everything they need. The products. The know-how. The inspiration. To be salon done but better, because we did it all ourselves. The power to feel like our best selves. Every. Single. Day.

Beauty to a woman is power. Power to believe in herself.

Sally Hansen, Los Angeles Times, 1934

SALLY HANSEN: THE ORIGINAL SELF-MADE WOMAN

Our founder, Sally Hansen, was a fearless beauty entrepreneur, innovator and style icon. In a time when women ran households not companies, Sally defied husbands, parents, and society in general, to create the life and the beauty she wanted for herself, by herself.

Read her full story