supercharge your mani
Say hello to your glossiest, most voluminous, longest-lasting nails yet—thanks to our new Miracle Gel Top Coat technology.
supercharge your mani
Say hello to your glossiest, most voluminous, longest-lasting nails yet—thanks to our new Miracle Gel Top Coat technology.
SHOP NOW
chrome candy in a bottle
Metallics are having a moment. Get on-trend nails with Insta-Dri Chome shades & Top Coats—a collection of reflective mirror-chrome & irredescent shades that shines bright and turns heads.
chrome candy in a bottle
Metallics are having a moment. Get on-trend nails with Insta-Dri Chome shades & Top Coats—a collection of reflective mirror-chrome & irredescent shades that shines bright and turns heads.
SHOP NOW
the MVPs of DIY
Your faves are stealing the spotlight again. Shop best sellers for iconic products that always have your back (and legs).
the MVPs of DIY
Your faves are stealing the spotlight again. Shop best sellers for iconic products that always have your back (and legs).
SHOP BEST SELLERS
Be the Icon - One Press at a Time
Level up your at-home mani in minutes! Designed for a comfortable, natural fit and available in 30 trend-forward styles, each set includes both glue and tabs for your perfect application—plus Vitamin E and B5 to help nourish nails while you wear.
Be the Icon - One Press at a Time
Level up your at-home mani in minutes! Designed for a comfortable, natural fit and available in 30 trend-forward styles, each set includes both glue and tabs for your perfect application—plus Vitamin E and B5 to help nourish nails while you wear.
SHOP PRESS-ONSdiscover colors
what’s new
New toppers, endless vibes. Miracle Gel™ special-effect top coats give your mani instant magic and shade-shifting shine. Just layer, mix, and play—your nails have never looked so fun!
lookbook
Check out the *New* Power of the Press-On
trending right now
press yes to sally
Press-on perfection, no appointment needed. From chic minimal sets to bold, trend-forward designs, find easy, DIY-friendly press-on inspo to help you nail the look.
sweater weather nails
Cozy up with fall mani inspiration featuring rich moody tones, shiny chrome, and tons of texture.🍁